Innovation Express: Innovation 01.01

Fast track route to generating brilliant ideasCovers the key areas of idea generation and creativity from embedding innovation in the fabric of the organization and making time (and money) available for it to learning how to listen and to say yesMoreFast track route to generating brilliant ideasCovers the key areas of idea generation and creativity from embedding innovation in the fabric of the organization and making time (and money) available for it to learning how to listen and to say yes rather than noExamples and lessons from some of the worlds most successful businesses, including Nestle, Pearson Television, and 3M, and ideas from the smartest thinkers, including Arthur Koestler, Alex Osborne, and Edward de BonoIncludes a glossary of key concepts and a comprehensive resources guide